Nike By You
Designed soccer-inspired illustrations for Nike's "Nike By You" in-store customization project, covering locations in the U.S. and China. Collaborated closely with the Nike brand team in Shanghai, reviewing creative briefs and working on conceptualization. Produced multiple sets of hand-rendered sketches for each direction, and upon approval of the final concepts, executed the final renderings.
Photography: Patrick Beaudouin
Art Direction - Design - Production