Crafted a collection celebrating a decade of service by Atlas. This collaborative project involved partners such as Atlas, Real Skateboards, Levi's, Spitfire, and Nike SB. The collection pays homage to ten years of dedication to the skateboarding community in Northern California and beyond.
This project spans a diverse range of touchpoints, including custom apparel, video content, illustrations, and event collateral, and a printed photo zine. The central graphic features an illustration of the Atlas storefront, a Victorian-inspired representation that captures the essence of the brand's unique identity and its integral connection to the local community.
Photography: Patrick Beaudouin
Video: Jeremy McNamara
Creative Direction - Design - Packaging - Apparel